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Integrated Marketing Communications Plan

IGNOU MBA JOURNEY-MMPC:006:MARKETING MANAGEMENT|UNIT 9 : INTEGRATED MARKETING COMMUNICATION |PART 20

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MM 303: IMC/ PROMOTION STRATEGY | 4P Vs 4C of Marketing | MAKAUT | ICFAI |MBA Classes by Amrita Mam

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Lecture 8: Integrated Marketing Communications for Services

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Integrated Marketing Communication, MKT501